Cornell University’s Hip-Hop Collection announced the appointment of DJ Afrika Bambaataa as a visiting scholar. This is the first faculty appointment for a Hip-Hop pioneer and legend at a major university. Cornell University Library is home to the largest national archive on Hip-Hop culture, documenting its birth and growth by preserving thousands of recordings, flyers, photographs, and other artifacts.
- Provide an immersive “edutainment” experience for students as they embark onto Cornell University’s first course on Hip-Hop culture.
- Promote awareness of the Cornell Hip-Hop Collection to the University, its alumni and potential artifact donors.
What We Did:
- Conducted 2 campus symposiums, alongside VisualEyz associate and Cornell alumni Rich Medina, with audio/visual enhancements
- Produced a nightlife event consisting of DJs + VisualEyz perfomances
- Created social media awareness via Twitter
- Increased social media awareness of the CUHHC (@HipHopCollectCU)
- Increase in Cornell University and Ithaca, NY community awareness
- Peaked entry level interest of students who enrolled in Cornell’s Hip-Hop course who had no prior, physical relationship to Hip-Hop culture outside of mainstream media
Demographics & Statistics:
Ages: 18-70, multicultural, multiethnic
- 200 Cornell University Students enrolled in Dr. Afrika Bambaata & Professor Steve Pond’s MUSIC 2390 – Hip Hop: Beats, Rhythm and Life
- 200 Ithaca College students participated in symposiums
- 100 Ithaca, NY community residents not associate with any local college or university came to the nightlife event
- Rich Medina – 18,000 followers
Retweets and responses:
- Crazy Legs – 6,000 followers
- Brooklyn Bodega – 8,000 followers
- Breakbeat Lout – 3,000 followers
Cornell Hip-Hop Collection
MUSIC 2390 – Hip Hop: Beats, Rhythm and Life
In this university course, students will investigate Hip-Hop history from several points of entry: chronological, political, aesthetic, industrial and others. Team-taught by faculty members from Africana Studies, English, and Music, Hip Hop: Beats, Rhymes, and Life will foster a dynamic exchange amongst different disciplinary viewpoints. The historical focus of the course introduces Hip-Hop both as a personal, interactive expression and as an declaration of culture; how Hip-Hop affects, and is affected by, notions of ethnicity, class, nationalism, art, gender, and genre. Throughout, it will focus its inquiry through listening to historical recordings, reading first-person and critical narratives, viewing a variety of media, and writing creatively and reflectively. It will develop students’ research, writing, performance, and production skills associated with Hip-Hop’s major elements: breakdancing, graffiti writing, MCing, DJing, and knowledge. Informing this will make use of Cornell’s Kugelberg Hip-Hop Archive (the largest such archive in the United States), to query Hip-Hop as material culture.